Turtle Bay Resort

Deeply rooted in the land, the history, and the layered richness of Oʻahu, Turtle Bay Resort offers travelers a place of uncommon natural splendor and access to the warm, welcoming community within it.

SERVICES
  • Public Relations
  • Social Media
  • Influencer Marketing
  • Digital Marketing
https://www.turtlebayresort.com/

The Campaign: Another Kind of Depth

Turtle Bay Resort is a place for those searching for open air. RHC reaches and engages purveyors of discovery and culture through ongoing media relations and social media campaigns that communicate all the reasons to stop, enjoy, and breathe — at Turtle Bay Resort.

Case Study: Addison Rae Influencer Partnership

Where do you celebrate your birthday when you’re a famous TikTok personality? RHC helped the He’s All That star Addison Rae discover another kind of depth for her 21st birthday. Working with the resort, as well as Addison’s publicist and talent manager, we helped the actress ring in her milestone birthday with horseback riding on oceanfront trails and a custom birthday cake designed by the resort’s pastry chef. In kind, she captured her stay and showed her audience an experience they’ll discover #OnlyAtTurtleBay.

Results

Within 48 hours of posting, Addison’s campaign content reached over nine million unique Instagram accounts, generating over two million content interactions and 2,000 new followers for Turtle Bay Resort.